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Here is a selection of features from Craft Focus magazine.
Dids Macdonald, ACID's CEO, looks at the biggest IP myths in the design industry
Intelligent Retail's David Fairhurst explains why it pays to plan ahead when launching a new e-commerce website.
We asked Emma Strothers, owner of Solocrafts, what sort of products should a retailer who's new to needlecrafts consider stocking to attract cross-stitchers?
We talk to Evelina Buividiene, Director of Export Customer Service for RIOLIS as the company celebrates 20 years in business
William Buist from xTEN explains why building a successful networking is about your ability to forge mutually beneficial, integrated alliances with the right partners.
When a big licensing launch lands – make sure you take advantage
Ian Tomlinson, Founder and CEO of Cybertill, explains what you need to ask before buying an EPoS system
David Fairhurst, Head of Creative Online Marketing at Intelligent Retail, explains why it's important to review your website links
Tim Lansdale, Head of Payment Security, Worldpay explains how to cash in this Christmas and keep fraudsters at bay
What started as a US marketing initiative is unarguably now a popular Christmas tradition both in the US and UK too. Black Friday, the first Friday after Thanksgiving, is when bricks and mortar US retailers reduce prices in a bid to kick-start the gift buying season. Senior security analyst at AppRiver, Fred Touchette offers the following security tips for retailers to help protect systems and keep trading.
Benoît Gruber, VP Corporate Communication, Sage Enterprise Market Europe, discusses how best to serve your customers and how to keep them.
Sara Davies asks whether TV shopping channels are fierce competitors or craft advocate? What do you think about TV shopping channels – friend or foe?
Preparing for Christmas should be a year long process, so it's important to take a step back and plan ahead. Ian Tomlinson from Cybertill takes you through a step-by-step guide to follow so you can create your own Christmas plan.
David Fairhurst, Head of Creative Online Marketing at Intelligent Retail, discusses the benefits of replacing the traditional paper document.
E-commerce expert Simon Horton suggests ways to keep your online craft business free from fraudsters
Advice from Viking Loom on how to promote beads and jewellery making in your store
E-commerce expert, Simon Horton of ShopIntegrator shares his tips on where to start with Search Engine Optimisation
Richard Edwards, Director of Quatreus asks, what factors lead a potential customer to a purchase decision? That is the key question that we, as marketers, need to answer to help the clients and companies we work with.
Want to sell your products online, but not sure where to start? Find out just how simple and low-cost it can be with ActSmart's guide
E-commerce expert Simon Horton examines the benefits of affiliate marketing, the important considerations and pitfalls, and how to get the best from your efforts