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Here is a selection of features from Craft Focus magazine.
Advice from Viking Loom on how to promote beads and jewellery making in your store
E-commerce expert Simon Horton examines the benefits of affiliate marketing, the important considerations and pitfalls, and how to get the best from your efforts
A recent study found that businesses that track their customer loyalty are 60 per cent more profitable than other companies So if you want a sure fire way to increase your sales, look no further than repeat business. ActSmart take a look at how small retailers can implement and manage a successful loyalty scheme.
VAT is set to change on 1st Jan 2015. So how will this affect your business? Carol Cheesman of Cheesmans Accountants explains the changes and offers some advice for business owners.
We give you a guide to the EU Consumer Rights Directive 2014 and how it affects you: Simon Horton of e-commerce plugin supplier ShopIntegrator looks at how changes in EU consumer rights legislation affect your craft business. If you're selling direct to consumers, these changes apply to you.
Are giveaways at exhibitions a great way to build your brand, attract footfall and generate new business or are they a waste of time and money that end up being ignored or simply thrown in the bin? The answer is some are some aren't!
If you're planning to move offices then it is essential you consider your telecoms options early in the process. Far too often they get left to the last minute. At best this can lead to added stress, or at worst long delays and increased costs.