Crafter's Companion expands its TV team

Crafter's Companion has appointed its first lead TV presenter. Joe Remblance will join the team to host the schedule of shows on the Crafter's TV channel, marking the latest step in a huge area of expansion for the business. Joe's new role will involve guiding his crafting co-stars and viewers through the programme, driving the social conversation and interacting with the audience live on air.

With nine years' experience in the TV shopping industry, Joe brings a wealth of expertise to the job. Crafter's Companion currently produces six weekly shows and employs nine craft experts to present product launches, projects, demonstrations, giveaways and live offers. The company has invested in the expansion of its studio space over the past 12 months, bolstering its in-house production team with an online video content product, a graphics and video editor, an assistant producer and a manager for its TV division.

"Crafter's TV has become a really exciting venture for the business," says Sara Davies MBE, founder and creative director of Crafter's Companion. "We have created this platform solely to excite, entertain and educate our customers. It's a place where they can preview our upcoming launches, find inspiration or take advantage of one of our great offers and we soon realised that having a presenter would take Crafter's TV to the next level. When the opportunity presented itself, we knew that Joe was a perfect fit. I have known him for years; he has a fantastic personality and will do a tremendous job of driving engagement so we are thrilled to have him on board."

Keep up with latest developments at www.craftercompanion.co.uk