Manufacturer and distributor Craft Buddy Ltd has signed a retail deal with multi-channel retailer The Range. The collaboration will see the company's Crystal Art brand rolled out across 100 stores from mid-October in anticipation of Q4 demand for seasonal craft lines.
"Being selected by The Range is a major coup for us and something that we've worked hard to achieve," says co-founder Gary Wadhwani. "The stores are well-known for offering a wide array of products and strong brands, so it's fantastic that the buyers have seen the value in our products and have listed us in time for the busy festive season."
The launch will be marked with a consumer competition. For details of Craft Buddy's products, visit www.craftbuddyltd.co.uk