Craft Buddy will extend its Crystal Art collection with two new licences this summer. The move comes as part of the company's plans to expand its licensed offer.
Anne Stokes' fantasy-themed artwork will be joining the collection, with a range of new designs ready to order in August. Anne is known for her lifelike images and has over 340,000 Facebook followers. Her designs cover a wide range of themes, from magical enchanted forests to the dark gothic underworld. The range will include a selection of products and price points, from greetings cards (£4.99 RRP) to large Crystal Art canvases (£59.99 RRP). Measuring 65cm x 90, each set is already stretched and mounted onto a wooden frame.
Craft Buddy will also be working with the Animal Club International brand. Well-suited to children aged eight to 12, these lovable designs are available in smaller card and sticker formats. The collection includes jungle creatures, farm animals and domestic pets. Retail prices range from £2.99 to £4.99, with products available from July.
“We're thrilled with the new IP signings,” says Gary Wadhwani, co-founder at Craft Buddy. “These two new well-respected and much-loved properties bring artwork will appeal to a huge range of audiences to the popular Crystal Art kits range. The designs have already garnered a huge amount of interest and we are already filling the order book with interest for the ranges.”
Products will be available to retailers in the UK, Germany, Netherlands, France and Scandinavia. There will be previews at Craft Buddy's open days on the 28th and 29th June and 1st July. For details email email@example.com or visit www.craftbuddyltd.co.uk