Craft Focus magazine helps you source product for your craft business

Craft Focus magazine is a bi-monthly trade publication for the craft industry, distributed to Art & Craft shops, Toy shops, Model shops, Haberdashers and Needlecraft retailers.

Each issue contains detailed information on upcoming trade shows and reviews many new and innovative products, enabling retailers to make informed and profitable buying decisions for their business. Find out more about the magazine here.

Subscribe now and we shall tell you the moment a new issue of Craft Focus magazine is out! You will also receive our free monthly newsletter too.

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Craft Focus magazine - Issue 93 - October/November 2022

Latest issue of Craft Focus magazine is available now

In this issue:

Patchwork & quilting
Get into your comfort zone!

Craft kits aplenty
All boxed up and ready to buy!

Art supplies
Make your masterpiece

Christmas - part 2
Feeling fabulously festive

Glues & adhesives
That special bond

Embroidery & tapestry
We can't get enough of these new designs

Trend alert!
The ever-present robin is going nowhere!

Our on-line advertisers

Please take a look at our advertisements below. Most will have links to their own websites.

These advertisements are updated regularly so please revisit often and mention Craft Focus when making any enquiries.

Small businesses shouldn't feel pressured to take part in Black Friday

Small businesses should not feel pressured into taking part in Black Friday...

Speakers confirmed for CHSI Stitches 2023

Speakers have started to be confirmed for CHSI Stitches 2023. Speakers making the line up so far include...

Crystal Art Buddies now available

Named Best Licensed Toy, Best Collectible Toy and Best Creative Toy at the BlogOn Toy Awards 2022, Craft Buddy's...

Metallic Elephant turns 15!

Metallic Elephant turns 15 this year and it's testimony to the brand that, in 2022 have had record machine sales, their...

From the editor

A year of reflection

It’s been quite the year! Celebrating Her Majesty The Queen’s Platinum Jubilee and now mourning her loss. Many of our readers, I’ve learned, from our chats in exhibition halls and discussions over Jubilee collections will be very sad at the news, myself included. Many of you stock Queen Elizabeth II’s portrait and images of her beloved corgis on items such as cross stitch kits and tapestries that are sold and stocked in so many of our brick-and-mortar stores and online outlets and it will indeed be a time for adjustment. However, we look forward with optimism to times ahead and in regards to retail, the unveiling of exciting, new commemorative items of our new King.

This issue feels very festive. Not only do we have part two of our Christmas feature but we have a four-page special dedicated to our red-breasted, feathered friend, the robin. Each year, this happy little bird graces cards and kits aplenty and 2022 is no exception!

We also have an interesting interview with Paul Sacki, Managing Director of Jakar International, and follow this with a section dedicated to artist materials.If that’s not enough we have our usual round-up of all the latest products on the market, industry news and what to expect in the exhibition halls in the UK and overseas – Stitches 2023 is approaching fast and we can’t wait!

Happy reading!

Rachel Westall, Editor

PS. If you have any news you would like to submit to this site or Craft Focus magazine, please email

Loved by Craft Focus magazine

Rachel Westall, Editor of Craft Focus magazine
Rachel x
As a fellow crafter you know the contentment and immense satisfaction you find in creating something with your own hands. That's why Holly has created this range of wire work crafting kits! You'll find kits suitable for absolute beginners to experienced crafters, aged eight to 80.

Each kit comes complete with a fully illustrated PDF and instructional video on YouTube. With making times from 30 to 90 minutes you'll find these kits the ideal gift to either make solo or together with a loved one. So, head on over to to begin your wirework adventure now.

For further information, call +44 (0)7789 971 396, email: or visit the website:

The latest issue is available now. Read Craft Focus magazine for free!


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