Posted by Danielle Harvey on 10 May 2023
Autumn Fair, the UK's leading and most trusted marketplace for wholesale home, gift, and fashion taking place from the 3rd – 6th September 2023, sees the launch of Connect @ Autumn Fair. Endorsed by leading UK retailers such as John Lewis, WHSmith and Choice, Connect @ Autumn Fair is a transformational new approach to buying, designed to revolutionise the traditional trade show model by connecting retailers and brands on a scale never achieved before.
As the definitive 'shop for shops', Autumn Fair organised by Hyve Group plc, has supported the retail industry for over 30 years. The home, gift and fashion markets are worth billions of pounds and Autumn Fair is where retail's bestsellers are found, relationships are forged, products are launched, new ideas and the latest trends for bricks and mortar and e-commerce stores are discovered.
From this September, Connect @ Autumn Fair will lead the way for the retail community and transform the buying experience by fuelling thousands of pre-arranged buying meetings before the show even opens. Viewed as the dawn of a new era for retailers, Connect @ Autumn Fair will connect thousands of the UK's leading buyers and retailers with all 600+ Autumn Fair exhibitors before the show. Buyers will be able to discover the brands and products their businesses need, by selecting from hundreds of data points important to them. Exhibitors can create leads, orders, and opportunities with the buyers they want to meet most - all in an incredibly efficient and effective way - turning chance meetings into guaranteed connections.
Ellen Bonsink, Buyer, WHSmith says; "I think Connect @ Autumn Fair will be really good. It'll be really easy for us as buyers to be in the right hall at the right time so we're not lost or missing suppliers. It sounds like it'll be nice to have a curated programme so we can find the best products and find suppliers who are a good match for the business, rather than leave it to chance and miss suppliers."
Over 6,000 meetings are anticipated to take place at Autumn Fair. Each meeting is 15 minutes long and all meetings are double opt-in, meaning both parties have agreed to meet. Meetings take place on the stand, so buyers can explore the full product range. Buyers can participate in as many double opt-in 15-minute meetings as they'd like limited only by availability and mutual interest. If more than 15 minutes is required, a follow-up meeting can be arranged at or after the show.
Nicola Meadows, Portfolio Director at Spring & Autumn Fair says, "Buyer's time is precious, and justifying time away from the retailing space has never been harder. Connect @ Autumn Fair changes all this. Visiting a trade show should not be about chance; buyers can now source and plan their time at the show in advance, and know they are meeting suppliers that will meet their needs. With access to extensive information on every exhibitor and product category, from origin and sustainability credentials to pricing and minimum order values, retailers will be able to pre-select meetings with brands whose products most suit their needs. Exhibitors will, for the first time ever, be able to discover and connect with buyers, based on over 100 datapoints. Through this revolutionary meetings programme, powered by cutting-edge but easy to use technology, we connect the right people, at the right time, and deliver game-changing impact to our customers, their businesses and their industries. With Connect, we remove all the potential anxiety, and the element of the unknown, and allow buyers and exhibitors to be prepared and informed. This is the biggest investment we have ever made in Spring & Autumn Fair's history. Connect @ Autumn Fair is ripping up the rule book on events and creating value our customers didn't realise was possible."
Check out www.autumnfair.com