Posted by Rachel Westall on 13 January 2023
Leading consumer products business, Hunter Price International, has announced the arrival of Ben Cornwell, as the new sales director, for its stationery, arts and craft division. The appointment of such a highly respected name in the industry, continues to send a big message on the future direction and ambitious growth plans for Hunter Price.
Ben joins the business from art materials specialist, Daler Rowney, where he was responsible for managing the UK and EU mass market retailers, for fine art and kids craft.
As part of his role, Ben also led the USA and international sales strategy for its Crayola license. He delivered extensive growth and category solutions, which resulted in his team winning the Crayola product of the year award.
Hunter Price International is the trusted product developer and supplier of innovative and design-led consumer products for the UK's leading retailers. The business has three core divisions, home & lifestyle, toys & activity and stationery, arts & craft.
Stationery, arts and craft is a key division for Hunter Price and following Ben's arrival, he's set out his mission to become a category-defining pillar within the business. The team will drive the delivery of exceptional product quality and designs across all brands, from Hunter Price own label and its extensive licensed offer.
Talking about his arrival, Ben explained: "Working in the retail industry, it's been impossible to not notice the growing buzz around Hunter Price over these past few years. I've known founders, Jeremy and Josh for a while, and it's been really intriguing to watch their vision to become a leader in the marketplace, quickly become a reality. As a highly driven individual, it's truly exciting when you find a business where your passion and ambitions both align. Within my new role I am fully committed to building on our recent successes and opportunities as a team, to create a diverse, inclusive and agile environment – while bringing to market best-in-class stationery and craft products, which reflect consumer needs and trends."
In addition to the recent appointment, Allana Holmes has been promoted from head of sales, to sales director, for the Home & Lifestyle division. Ben and Allana will work collaboratively alongside Richard Belford, sales director for the Toys & Activity team, to drive the overall sales and growth strategy for the wider business.
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