Posted by Rachel Westall on 31 August 2021
The first in-person trade fairs have already taken place. Messe Frankfurt is ready to resume in-person events with its proven safety and hygiene concept and requirement that everyone be vaccinated, recovered or tested. The first events have already been held successfully, and the next in-person events will be opening their doors in Frankfurt in September.
According to Wolfgang Marzin, President and Chief Executive Officer of Messe Frankfurt: "We have made all the preparations necessary to ensure that people can take part safely, and we are ready for the return of in-person events. Although the situation remains volatile, both rising vaccination rates in Germany and worldwide and the loosening of travel restrictions are extremely promising developments. We are in close contact with our industries and will continue to provide them with the best platforms for their needs." Digital services continue to play an important role here, and their scope can be adjusted flexibly according to the status of the pandemic.
The next events on our trade fair calendar are Automechanika Frankfurt Digital Plus and Hypermotion Frankfurt, which are taking place with an extensive online programme and in-person exhibitions on site in Frankfurt in September. Events planned for later on in 2021 include IndoorAir, Formnext and an array of guest events, such as the Frankfurt Book Fair, the Discovery Art Fair and Health & Food Ingredients.
A recent survey of 59,000 companies conducted by Messe Frankfurt highlights just how badly in-person encounters at trade fairs have been missed. The result: 97 percent of companies surveyed want to resume exhibiting on site at trade fairs. In fact, two-thirds of respondents would like trade fairs to take place entirely in person.
We look forward to Christmasworld, Creativeworld and Paperworld being held from January 29th 2022.