33 CREATIVEWORLD NEW TRADE FAIR DATES 2027 Ambiente/Christmasworld: 29th January to 2nd February 2027 Creativeworld: 29th January to 1st February 2027 https://creativeworld.messefrankfurt.com https://consumergoods.messefrankfurt.com/ overwhelming number of international leads from a total of 50 countries. Our stand was very busy on all four days of the fair.” AMBIENTE: CONTINUOUS DEVELOPMENT AS A CONSTANT FACTOR FOR SUCCESS At Ambiente, the offerings related to Ambiente Projects attracted particular interest. The HoReCa, Hospitality Interiors and Contract Business areas became highly frequented destinations for international buyers and professionals from the retail, hospitality and contract furnishing sectors. New formats such as the Interior Design & Architecture Hub and the expanded curated brand area Interior Looks strengthen the fair’s position as a platform for interior design, hospitality and international project business. Thomas Hinrichsen, Managing Director, Conde House Europe, notes: ‘Our expectations have been exceeded: we were able to reactivate contacts we thought were lost and make new ones. Our primary focus is on greater visibility for architects and business partners in the contract and hospitality business – and that is exactly what we have achieved.’ The programme was complemented by special themed formats such as Spot on Back of House and the Hospitality Academy, which provided specific impetus for efficient processes and new business prospects in the hospitality industry. From the perspective of the planning industry, Mandy Heinrichson, Managing Director of the association of German Interior Architects (bdia), emphasises: “Formats such as the Interior Design & Architecture Hub and the Compass Talks open up an important professional discourse on new business models, hospitality interiors and the role of AI in planning and decision-making processes.” Hamid Yazdtchi, Managing Director of the Gilde Group, emphasises the importance of Ambiente from a retail perspective: “For us, the Frankfurt trade fair is much more than just a date in the calendar – it is the heart of our global business activities. No other platform brings together decision-makers, buyers and brands from the global consumer goods industry with this level of quality, reach and relevance.” Felix Bechtold, CEO of Waldmann, values the personal contacts: “We are very satisfied. The international trade audience is fantastic – buyers come from Asia, America and even Mauritius. There is a great appreciation for quality and craftsmanship, which we are very pleased about. For us, Ambiente is both a wonderful class reunion with old acquaintances and an ideal platform for meeting new people and making new contacts.” CHRISTMASWORLD: LEADING INTERNATIONAL TRADE FAIR FOR SEASONAL DECORATION Christmasworld confirmed its role as the leading international trade fair for seasonal and festive decorations, once more proving itself to be an effective source of inspiration for retailers, cities, large-scale decoration projects and the green industry. It offered guidance and inspiration along the entire value chain – from products and staging to the point of sale. Martina Mensing-Meckelburg, President of the Association of German Garden Centres, emphasises: “Christmasworld is much more than a product show – it sets the agenda. For ownermanaged garden centres, it offers guidance, inspiration and a clear perspective on upcoming trends. Together with Ambiente and Creativeworld, it’s a leading platform for our industry.” Frederic Günther, Managing Director of the Association of Erzgebirge Craftsmen and Toy Manufacturers, also highlights the international impact: “Christmasworld once again offered our member companies a strong international stage to generate new market momentum in line with the trade fair trio’s motto “Make the market moment yours.” CREATIVEWORLD: BUSINESS PLATFORM FOR CREATIVITY, KNOWLEDGE AND GROWTH Creativeworld provided important guidance for an industry in transition. The trends highlighted how materials and products are merging to form new art forms and modes of expression – particularly in the growing segments of textile design and ceramics. The fair thus confirmed its importance as an international business platform with an impact that extends far beyond the days of the fair itself. “Creativeworld has given our brand a noticeable boost and opened up new reach and business opportunities in the international B2B market,” says Fokke Ros, Head of Sales and Marketing at De Bondt. With the Creative Academy, which was launched in 2026 as a certified training platform, the trade fair sharpened its profile as a central knowledge and qualification hub for the retail sector. Volker Jungeblut, Managing Director of the Association of the Stationery and Office Supply Brand Industry, emphasises the importance of this approach: “Further training and certification are a perennial issue and irreplaceable for the relevant trade.”
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