23 AUTUMN FAIR 2026 Autumn Fair As the retail landscape continues to evolve, Autumn Fair is adapting with it, inspiring creativity, discovery and smarter buying Returning to the NEC Birmingham from 6th to 9th September 2026, the UK’s definitive marketplace for Home, Gift, and Fashion is delivering a buying experience designed around how retailers shop today: more flexibly, more reactively and with a greater emphasis on originality, storytelling and community. For craft retailers in particular, this year’s event promises an abundance of creativity, from traditional paper crafts and knitting to sustainable toy-making, children’s craft kits and imaginative products that encourage hands-on creativity and screen-free play. Adding even greater scale, Glee will co-locate with Autumn Fair on 8th to 9th September, creating Europe’s biggest buying event for home, gift, garden and fashion retail, bringing together more than 1,250 exhibitors, 500,000 products and over 20,000 buyers under one roof. BUYING FOR THE GOLDEN QUARTER AND BEYOND The Golden Quarter remains the most important trading period in the retail calendar, and independent retailers are increasingly seeking agile buying opportunities that allow them to react to trends and top up on proven sellers without overcommitting too far in advance. From Christmas crafting and gifting through to Valentine’s Day, Mother’s Day and Easter, Autumn Fair provides buyers with the flexibility they need. With more than 25 percent of brands new to the show and over 30 percent exhibiting exclusively at Autumn Fair, visitors can expect a strong blend of trusted suppliers and exciting new discoveries across every category. 2026
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