Craft Focus - Dec/Jan (Issue 70)

hanging signs. With retail prices starting at just £3.99, we think there’s something for everyone’s budget. Where can shop-owners get to see your products? We have our full range available to view and order via our trade-only website, vanessabeetrade.co.uk Why should retailers be stocking your collection? For knitting and craft shops, these products offer a great opportunity to gain extra sales, without competing with the core products that they sell. How are you finding the current economic climate? The retail climate is certainly quite tough at the moment, but we are finding that there are a lot of enterprising retailers out there who are looking to add extra ranges in their stores in order to maximise customers sales. Our products fit the bill perfectly as they form an attractive display and make a perfect add-on or impulse purchase. How often do you launch new products? We generally add to the range at the start of the year and then again in the autumn, ready for the run-up to the all-important Christmas season. Do you exhibit at any trade fairs, either in the UK or overseas? We have exhibited at CHSI Stitches for the last three years and we are looking forward to being there again in 2019. Don’t miss us from 17 th -19 th February at the NEC in Birmingham. What’s coming up next for the company? We will continue to develop our extensive range of bags and other gifts for both knitting and crochet enthusiasts. Vanessa Bee Designs +44 (0)1768 771 447 vanessabeedesigns.co.uk FIVE REASONS TO STOCK 1. Quirky and fun 2. Appeals to a wide audience 3. A great impulse purchase 4. Won’t detract from your core range 5. New designs available twice yearly We are constantly looking to develop new products and we are always keen to hear from customers if they have an idea that we can add to the range. craft focus 45 company profile