Please take a look at our advertisements below. Most will have links to their own websites. These advertisements are updated regularly so please revisit often and mention Craft Focus when making any enquiries.
Posted by Rachel Westall on 20 July 2021
Pentel has reached another significant milestone in its support for Breast Cancer Now raising 1.5 million for the charity. This huge sum has been achieved by selling more than 6.8 million pens. Or, to put it another way, if all the pens sold were placed end to end, they could scale the heights of Mount Everest and back no fewer than 56 times.
Pentel became a corporate partner for Breast Cancer Now in 2006, initially launching a special edition, pink-barrelled version of its LineStyle ballpoint pen in aid of the charity. Other products followed, including a mini pink edition of the Micro Correct correction pen and a rollerball and mini ballpoint pen duo.
Wendy Vickery, Pentel Marketing Manager, says, "I think our partnership with Breast Cancer Now is one of the most enduring in our industry. It's amazing to think that, 15 years after we first committed to support the charity, we've now raised over £1.5 million for Breast Cancer Now through sales of our pink pens. When we set our initial target to raise £25,000 in the first year, we could only dream that in 2021 we'd have sold getting on for seven million pens. From the start, it's been obvious that the combination of pens and Breast Cancer Now is a natural fit."The news is especially pleasing in the current climate when manufacturers and non-essential retailers alike have experienced their toughest times in living memory. "Of course, we wouldn't be talking about this remarkable success had it not been for the continuing support of our customers," says Wendy Vickery. "We thank them from the bottom of our hearts for the commitment they continue to show to help us support Breast Cancer Now."
