Craft Focus - April/May 2023 (Issue 96)

FABULOUS FRANKFURT The leading international consumer goods fairs Ambiente, Christmasworld and Creativeworld joined forces for the first time in February, to inspire as the global hub for upcoming lifestyle trends The three shows attracted 4,561 exhibitors who occupied the entire Frankfurt exhibition centre on 352,950sqm and impressed 154,000 retailers from all over the world with their innovations. Participants from more than 170 nations celebrated the event. “With an overwhelming participation and tremendous internationality, we’ve made an incredible comeback for the global consumer goods world after two years of pandemic. Frankfurt has strengthened its leading position and is the comprehensive inspiration, ordering and networking event. Our new concept One-Stop-Shop is working!” says Detlef Braun, Member of the Executive Board. Buyers could benefit from a variety of fresh business impulses: at Ambiente, Dining, Living and Giving were expanded by the new Working section with a view to modern working worlds. Christmasworld inspired the sector with seasonal showstoppers and festive decorations with the wow effect for the most beautiful and best-selling time of the year. With numerous creative offerings and interactive workshops, Creativeworld celebrated the ongoing DIY boom like no other trade fair. “The new trade fair format consisting of Ambiente, Christmasworld and Creativeworld is very coherent and perfectly tailored to the needs of the trade, as the ranges in the home and living segments are also increasingly merging. The mood among our members was consistently positive and it was confirmed once again that our industry needs the trade fair marketplace as a platform for networking, ordering and experiencing the products,” commented Christian Haeser, Managing Director of Handelsverband Wohnen und Büro e.V. The entire spectrum of German and international retail trade was on site. In INDUSTRY THOUGHTS The Central Association of the Hardware Trade (Zentralverband Hartwarenhandel e.V.) also agrees with this tenor: “Full halls, super atmosphere, lots of new products, great discussions - the restart of the trade fair after the pandemic has been a success. The specialist retail trade in the housewares/glass porcelain ceramics sector is pleased and grateful to be able to return to the world’s most important consumer goods fair, Ambiente, in its presence after three years. Christmasworld and Creativeworld open up further exciting segments, and a wide range of ideas, which are essential in a challenging market to inspire customers,” said General Manager Thomas Dammann. 28