9 INDUSTRY NEWS Industry news Latest news from the craf industry The Crafty Kit Company & Moomin collaborate! The Crafty Kit Company has announced the release of its most exciting product range to date - a joyful partnership with ©Moomin Characters Ltd™. Working with The Point 1888.Agency, CKC will launch a range of 12 craft kits in January 2023, based on the beloved artwork of The Moomins’ creator, Tove Jannsson. The needle felting, cross stitch and embroidery kits, all designed and made in Scotland, will contain everything the beginner needs to start crafting. They’ll appeal to both the craft and gift market - and of course to the community of Moomin fans worldwide. Jo Lochhead, Founder and Creative Director of the Crafty Kit Company said of the collaboration: “To be invited to play even a small part in protecting the legacy of Tove Jansson’s artwork and stories is an honour and a huge privilege for us. The Moomin characters and their extended family and friends lend themselves perfectly to being recreated in wool, or depicted with needle and thread. We know that our customer, who we call Christine, loves the Moomins and everything they stand for. This collaboration will enable us to reach a new, younger audience as the appeal of the Moomins spans the generations. I can’t think of another brand that I’d rather represent.” For more information, visit: www.craftykitcompany.co.uk LaunchPad Goes Live For 2023! For the past six years London Stationery Show has proudly championed emerging businesses who are looking for their big break into the industry and 2023 will be of no exception. LaunchPad is back and on the hunt for new businesses to shine a spotlight on. The competition gives six small business owners the opportunity to exhibit their products alongside top brands in the industry at the next edition of London Stationery Show, taking place from 16th-17th May at the Business Design Centre. As a specialist trade show attracting the UK’s biggest retailers and most influential buyers in the paper, arts and crafts, writing instruments, and greeting cards sectors, this is a fantastic opportunity for emerging brands to meet buyers with real purchasing power. The six lucky winners will each receive a free stand at London Stationery Show 2023 and 50 per cent off a stand at the 2024 show (including full marketing support). Visitors to London Stationery Show include: Amazon, Anthropologie, Fortnum & Mason, Harrods, Hobbycraft, John Lewis, Marks & Spencer, Ocado, Papier, Ryman, Sainsbury’s, Selfridges & Co, Tesco and WH Smith. To enter LaunchPad please visit: www.stationeryshowlondon.co.uk/launchpad Before entering, make sure to check the requirements below. LaunchPad is open to any company which, or individual who: • Has not previously exhibited at a trade show • Has the rights to sell the featured product • Does not currently sell the featured product through any UK national retail accounts • Is available to attend both days of the show on 16th – 17th May, 2023. Winners will be contacted by London Stationery Show and announced on 13th March. Good luck! The closing date for entries is 17th February 2023. Ts&Cs apply!
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