12 Carte Blanche Greetings partners with Bulldog Licensing Carte Blanche Greetings, best known for the awardwinning Me to You brand and its signature character Tatty Teddy and nursery property, Tiny Tatty Teddy, has announced a partnership with Bulldog Licensing, one of the licensing industry’s leading agencies. The timeless appeal of Tatty Teddy now extends well beyond its original incarnation as a greeting card character to make it a staple part of the UK brand landscape, propelling Me to You as a true heritage brand with timeless appeal. Since 2001, Carte Blanche has partnered with best-in-class licensees to bring to market best-selling Me to You products across many categories including apparel, print on demand, food, gifting and nursery – within these key categories, the characters regularly feature amongst retail number one performers. Alister Marchant, CEO of Carte Blanche Greetings comments: “Carte Blanche have a guiding mantra of considering category, customer and consumer in everything we do. We work hand-in-hand with our retail partners to execute elite class products in targeted categories to deliver excellence to the Me to You consumer. Rob Corney and the team at Bulldog share this approach and we’re thrilled to be partnering with them on this exciting new opportunity. Collaborating with Bulldog comes at the right time for Carte Blanche and our ambitions for Me to You and we’re looking forward to working with Bulldog to identify and deliver exciting ways to take our brand to new heights.” Rob Corney, MD of Bulldog Licensing, commented: “The positive response to Me to You and its delightful imagery made it an ideal candidate for extension into multiple categories very soon after its launch. Now it’s time to take Me to You to the next level. We’re extremely excited to be part of this new stage for this wonderful brand.” ACID celebrates British IP Day with launch of new ACID IP Charter and new website ACID, the UK’s membership and campaigning organisation for design and IP, marks this year’s British IP Day celebrations with the launch of its new ACID IP Charter. You can browse ACID’s new website at www.acid.uk.com First mooted by ACID and established in 2016 by the Alliance for Intellectual Property, British IP Day is an annual celebration of the role that intellectual property plays in the cultural standing and economic success of the United Kingdom, underpinning innovation and creative excellence. ACID (Anti Copying in Design) is a long-standing member of the Alliance, sharing the common goal of protecting the rights of UK creatives from devastating design theft. The ACID IP Charter is a Code of Conduct and statement of intent, setting out the promise of its Charter Signatories to uphold ethics, respect and compliance as a minimum to designers of original works. Enabling both individuals and businesses to take a public stance against copying in design, ACID Charter Signatories help to amplify the voice of designers across the UK and affirm their support for the continual campaign for the preservation and promotion of invaluable IP protection rights. To sign the IP Charter, Charter Signatories are asked for a nominal one-off fee, which contributes to ACID’s fighting fund against design theft, and lobbying efforts for design law reform. To sign the ACID IP Charter & find out more, visit: www.acid.uk.com/become-a- charter-signatory/ Dids Macdonald, OBE., ACID’s CEO said, “The ACID IP Charter marks an exciting new chapter aimed at broadening our community and can be signed digitally on ACID’s new website, launched on British IP Day alongside the new IP Charter initiative. Featuring enhanced IP tools, we have listened to ACID member feedback and have created a seamless and secure IP Design Databank to allow designers to create a third-party independent audit trail of their intellectual property, ACID’s new website is curated to provide a complete bank of knowledge on IP rights.”
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