Craft Focus - August/September 2022 (Issue 92)

4 FOCUS ON 52 Bothy Threads Chrissie Rayment, Managing Director at Bothy Threads discusses their first ever embroidery range launching this September 74 Trotec Laser James Hutton, Marketing Executive at Trotec Laser talks to Craft Focus about the personalisation trend that’s going nowhere and how to get your company creating items individually designed for your customers 84 Pineapple Fibre Art Emma Manson, Owner of Pineapple Fibre Art discusses her crochet business and her plans for the future 96 Duttons for Buttons Deborah Richardson, Owner of Duttons for Buttons talks to Craft Focus about their three shops and 100-year history BUSINESS 86 QR codes to boost sales Discover how improved usage of QR codes could significantly boost retail sales in the craft sector 88 NFTs a cautionary tale The World IP Day 2022 theme was IP and Youth – Innovating for a Better Future. Dids Macdonald, CEO of Anti Copying in Design (ACID) shares a cautionary tale about NFTs 98 Create and connect A satisfied customer is the best business strategy of all. It’s a famous saying and it’s so true! Sara Davies tells us why… SHOWS 23 Shows, news & events Stay up-to-date with what’s happening in your industry 30 Autumn Fair preview What to expect at The NEC 33 The Knit Show Harrogate is ready to host this exciting new trade show 35 49 82 61

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