Craft Focus - August/September 2022 (Issue 92)

12 New series from Search Press Launched in 2007, the first titles in the original 20 to Make series were a publishing phenomenon. The 20 to Make series was the first full-colour range of craft books to offer accessible inspiration across a range of subjects in a pocket-sized format – and at pocketmoney prices of just £4.99. More than 2.5 million copies of the original series have now been sold. The All-New 20 to Make series builds on that legacy. As with the original series, all the projects are simple to make with easy-to-follow instructions matching a detailed illustration of the finished project. The All-New 20 to Make series has been given a fresh, contemporary look that’ll appeal to a younger audience as well as traditional crafters. And they also include a comprehensive techniques section to help get readers started. Beginners will love the simplicity of these straightforward projects, while more experienced crafters will find endless inspiration. Each title has 64 pages brimming with brand-new projects in a beautifully designed hard cover – for just £6.99. Caroline de la Bedoyere, Director and Co-owner of Search Press Ltd, says: ‘‘The idea for the original series came about after many discussions with craft retailers. We were constantly being told that they wanted books that were impulse buys for their customers – low price points, packed full of inspirational projects. Ideally priced at £4.99, they would entice people to dabble in new crafts. Visit: https://trade.searchpress.com Pentel recruits John Cotterell Pentel has appointed industry veteran John Cotterell to manage its sales territory from Staffordshire to the Channel Islands, encompassing south and mid-Wales, south-west England and much of the M40 corridor. John joins Pentel following the recent retirement of long-standing Pentel territory manager Sally Evans. With more than 40 years’ experience John has extensive knowledge of the stationery industry and writing instruments in particular, gained through territory and national account manager roles with Stabilo, Esselte and, latterly, Pilot. During his four decades in the industry John has managed accounts within most sectors of the industry including education, wholesale, dealer groups and independent retailers. Asked what appeals most about his new role with Pentel John says: “I’m extremely happy to be joining Pentel – a very strong brand associated with quality products that I’ve known for many years during my career in the industry.” Graham Craik, Pentel Director of Sales UK and Ireland, said: “We’re absolutely delighted to welcome John to Pentel. He is a well-known and respected figure within our industry and with his experience and knowledge I have no doubt that John’s appointment will help take the Pentel brand forward and further strengthen our team, while continuing to demonstrate our ongoing commitment to the independent stationery channel.” For further information, visit: www.pentel.co.uk

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