Craft Focus - April/May 2022 (Issue 90)

7 EDITOR’S LETTER On the cover The cover image features two new papier mâché shapes (a tropical leaf tray and plant box) from ExaClair’s bestselling Décopatch brand. It also showcases two new Décopatch papers, which feature vivid floral themes. Décopatch is an easy craft to learn and enjoy. Simply tear or cut the paper into small pieces, glue the paper on the shape and hey presto…your very own masterpiece! You can let your imagination run free with a full range of more than 200 paper designs and numerous creatures and shapes available in various sizes, including some up to six feet tall! ExaClair is the UK supplier of Décopatch, as well as other iconic stationery and crafting brands such as Clairefontaine®, Rhodia® and Herbin®. For more information, visit the website: Stationery, summer and show vibes! Show season kicked off with Spring Fair followed by CHSI Stitches in February and even though doubt was cast from the Omicron Covid-19 variant, visitors, buyers and exhibitors safely visited the NEC and orders were made in a face-to-face fashion once again. Myself and Tracy loved seeing so many lovely clients and readers alike at our stand at Stitches. It was great to hand out copies of Craft Focus, connect with people new to the sector and advise and chit chat like it was 2019 again! We’re really looking forward to the London Stationery Show in May where we will also have copies of the magazine distributed. In this issue, we have an exclusive interview with Show Event Director, Alex Butler who gives you all you need to know about the upcoming show. Alongside this we have a creative stationery product feature and an interview with Sinclairs Stationers; these stalwarts have been championing the sector since 1837! You can read what Gemma Bassett, Head of Marketing has to say on page 49. As always, we have many more up-and-coming products dotted throughout to make your store offering tip top for the months ahead; whether you’re stocking up for Father’s Day, the summer months or just want some new needlework kits keep customer’s coming back for more. Please do enjoy the issue and be inspired! Rachel Westall Editor EDITOR Rachel Westall +44 (0)1376 514 000 PRODUCTION MANAGER Scott Brothwell SALES MANAGER Sarah Mclean +44 (0)1376 538 490 ACCOUNT MANAGER Tracy Voice +44 (0)1376 538 555 GRAPHIC DESIGNERS Sarah Hill, Stephanie Hodder, Vicky O’Connor +44 (0)1376 535 616 PRODUCTION ASSISTANT Lorna Butcher WEB DEVELOPMENT MANAGER Stuart Weatherley DIGITAL MARKETING COORDINATOR Katie Laley +44 (0)1376 514 000 KD Media Publishing, Pantile House, Newlands Drive, Witham, Essex CM8 2AP Craft Focus is solely owned, published and designed by KD Media Publishing. Whilst every effort was made to ensure the information in this magazine was correct at the time of going to press, the publishers cannot accept legal responsibility for any errors or omissions, nor can they accept responsibility of the standing of advertisers nor by the editorial contributions. The views expressed do not necessarily reflect those of the publisher. Craft Focus is published six times a year. ISSN 1758-0900 @craftfocus @craftfocusmag @craftfocus MEDIA PUBLISHING Craft Focus is proud to be associated with and supporters of: