Craft Focus - December 2021/January 2022 (Issue 88)

48 The UK’s most popular therapeutic crafts Painting is the UK’s most searched for therapeutic craft, new data has revealed. One in four people experience mental health problems in the UK each year, so creative resource Design Bundles analysed 30 different types of therapeutic crafts that are recommended for mental wellbeing to discover the ten most popular crafts that can help improve mental health. The data revealed that painting is the most Googled therapeutic craft with an average of 136,000 searches per month in the UK over the last year. Studies have shown that creating art reduces levels of the stress hormone cortisol. Like painting, drawing is also beneficial for people who struggle with high stress or high anxiety and is ranks as the second most searched therapeutic craft with 98,000 monthly Google searches on average. Photography is the third on the list of the UK’s most Googled therapeutic crafts with 66,000 searches, with a recent study showing that participants involved noticed an improvement in their mental health after taking a photo every day for two months. Crochet is the fourth searched for therapeutic craft with 54,000 Google searches. Therapeutic crafts Therapeutic craft: Average monthly searches per month (UK): Painting 136,000 Drawing 98,000 Photography 66,000 Crochet 54,000 Calligraphy 46,000 Tie Dye 44,000 Macrame 36,000 Origami 34,000 Colouring 30,000 Knitting 24,000 Calligraphy therapy is the fifth most searched for therapeutic craft receiving 46,000 Google searches and has proven to enhance cognitive function in older people with mild cognitive impairment. Tie dye is ranked sixth with 44,000 searches. The seventh searched for therapeutic craft receiving 36,000 Google searches is macramé, which is a form of textile produced using knotting techniques. Origami is a form of paper art as well as a form of meditation which can help the mind focus and promote calmness, the craft is ranked eighth and has received 34,000 searches on average. Colouring is the ninth searched for therapeutic craft with 30,000 searches. Colouring therapy has been shown to help relax the fear centre of the brain and reduce thoughts of a restless mind. Knitting ranks 10th on the list of therapeutic crafts, receiving 24,000 monthly searches. A spokesperson for Design Bundles commented on the study and said: “Some 792 million people are affected by mental health conditions worldwide, so it’s important that people know there are lots of different approaches they can take to help improve their mental wellbeing. These figures show that there is plenty of interest in crafts which also have therapeutic benefits, so hopefully we will continue to see activities such as painting, photography and calligraphy helping people manage their mental health.” The study was conducted by Design Bundles, which offers high quality premium design resources and a marketplace which allows graphic designers to register and sell their products.