Craft Focus - Jun/Jul (Issue 73)

4 FOCUS ON 32 Putting pen to paper Take a look behind the scenes with Staedtler 38 Spinning a yarn We chat to David Husbands from Viridian Yarn 48 Made to measure Stephanie Carswell charts the success of Hawthorn Handmade 59 Caught on film Find out what Grafix offers for retailers 67 Breaking the mould What’s new with Sugru 68 Face time Creativity is in the blood for Jo Lochhead from The Crafty Kit Company 86 The write stuff Samantha Hedley reveals what’s coming up at edding 92 48 25 34 68 SHOWS 25 Shows, news & events Keep up-to-date with what’s happening in your industry 34 London Stationery Show We report from this year’s event BUSINESS ADVICE 56 Driving sales through your website Emily Relph on improving traffic flow online 64 Jacqui Smith Our columnist explains how to improve your fabric offer 70 How to attract talent Sara Davies looks at recruiting the best candidates for your business 89 Keeping in touch PR expert Holly Daulby reveals how to keep your customers in the loop 92 Dealing with Brexit Lindsay Ellis examines the impact of Brexit on contracts 102 How to succeed on the high street Small businesses are integral to the success of the high street, says Dave Stallon