Craft Focus - Jun/Jul (Issue 73)

101 SOCIAL MEDIA SOCIAL MEDIA MATTERS Spotted... WHAT IS YOUR PREFERRED SOCIAL MEDIA CHANNEL FOR YOUR BUSINESS? Instagram 51% Twitter 10% Facebook 37% Pinterest 2% Welcome to our new regular feature, Social Media Matters. Each issue we’ll will be sharing all the latest happenings across our social media channels – from spotting the latest craft trends and revealing poll results, to sharing digital marketing tips and the newest features available on the social platforms that can benefit your business. Make sure you don’t miss out on any of our social media exclusives and give us a follow. @craftfocus @craftfocusmag @craftfocus @EaziCandle @fabricfreedom @HawthornCraft DID YOU KNOW? Instagram Stories is now being used by 500 million people daily – this marketing tool is incredibly handy for posting snippets of your brand to capture potential, and existing, customers attention. WIN Each month we give away some fabulous prizes exclusive to our social media audience. Make sure you’re the first to know and give us a follow. For your chance to win, head over to our Facebook page to find out all the details on how to enter. Top tip Everything you post should have a purpose, with a message that you’d like to put across. Simply popping up a post here and there with any image isn’t going to grown your online presence. You should have a variety of posts to achieve different business goals and keep your audience engaged, whether it’s relevant industry news, product arrivals, or even a simple ʼMonday motivational’ post that gets you relating to your followers – each should be thought about. Avoid anything too salesy and remember, have fun! Every profile should have a personality. TRADE EVENTS Make sure you’re following these events pages on Facebook to stay up-to-date with the latest show details and news: Autumn Fair @SpringAutumnFair NEC, Birmingham 1 st - 4 th September, 2019 Trending Hashtags #CraftFocus #CraftFocusMagazine #CraftMagazine #Magazine #TradeMagazine #Traders #Crafters #InstaCraft #Crafts #Hobbies #InstaCraft #Retailers #Retail #CraftTrade LET’S CONNECT...