26 Inspired by crafts. h+h cologne is presenting its modernised brand identity and placing the spotlight on the community. Here’s what you need to know about the upcoming trade show From 20th to 22th March 2026, Cologne will once again become the pulsating heart of the world of textile handicrafts. h+h cologne is inviting trade visitors, creative and industry experts from all over the globe to discover trends, experience innovations and shape the future of handicrafts together. Under the new motto, ‘Inspired by Crafts. Built for Business.’, the leading international trade fair is presenting its modernised brand identity and is placing a clear focus on what makes it unique - its vibrant community. h+h cologne 2026 is taking off with fresh impetus and a revised brand image. The trade fair is thus underlining the creative and economic power of the textile handicrafts industry – and how crucial community, knowledge transfer and a collaborative exchange are for its success. Spread over two compact, most likely fully-booked hall levels, h+h cologne will offer an inspiring trade fair experience that focuses on clarity, personal encounters and added business value. NEW BRAND IDENTITY - INSPIRED BY HANDICRAFTS, DESIGNED FOR THE FUTURE The revamped appearance of h+h cologne reflects the creative energy and diversity of the industry. The new design, characterised by patterns and structures reminiscent of stitching and embroidery motifs, builds a bridge between handicraft tradition and international business. The slogan, ‘Inspired by Crafts. Built for Business.’ sums up what the trade fair stands for: the connection between creativity, competence and commercial success. Built for business
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